$FL2@(#) IBM SPSS STATISTICS 64-bit Macintosh 24.0.0.0 LXY@08 Sep 1710:21:31 RESPONSEResponse ID WHICHCOUWhich country are you based in? REGION %%%WHICHOFTBWhich of the following best describes your situation/organization? HOWMANYY=How many years have you been working with data / information? INTERMSO:In terms of qual and quant, would you describe yourself as THEMEANWeThe mean:Which of the following have you used this year, either as a provider or user of information?
THEMEDIAgThe median:Which of the following have you used this year, either as a provider or user of information? STANDARDoStandard deviation:Which of the following have you used this year, either as a provider or user of information? CORRELAThCorrelation:Which of the following have you used this year, either as a provider or user of information?
REGRESSIgRegression:Which of the following have you used this year, either as a provider or user of information? CLUSTERAmCluster analysis:Which of the following have you used this year, either as a provider or user of information? CHISQUARnChi-squared tests:Which of the following have you used this year, either as a provider or user of information? TTESTSWHdt-tests:Which of the following have you used this year, either as a provider or user of information?ANOVAWHIbANOVA:Which of the following have you used this year, either as a provider or user of information? ZTESTSWHdz-tests:Which of the following have you used this year, either as a provider or user of information?TURFWHICaTURF:Which of the following have you used this year, either as a provider or user of information? $$$DECISIONDecision Trees (e.g. CHAID and CaRT):Which of the following have you used this year, either as a provider or user of information? STRUCTURzStructural Equation Modelling:Which of the following have you used this year, either as a provider or user of information? PERCEPTUlPerceptual maps:Which of the following have you used this year, either as a provider or user of information? PARTIALCqPartial correlations:Which of the following have you used this year, either as a provider or user of information? CONJOINTnConjoint analysis:Which of the following have you used this year, either as a provider or user of information? LATENTCLrLatent class analysis:Which of the following have you used this year, either as a provider or user of information? NONEOFTHnNone of the above:Which of the following have you used this year, either as a provider or user of information? COUNTTOOUSESPSS Use SPSSUSEEXCEL Use Excel USER Use R USEQ Use Q USESAWTOUse SawtoothUSELATENUse Latent Gold USEMARKEUse Marketsight USEPLATFUse PlatformUSEPYTHO
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States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysips eeededddddddddde c@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisz-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysis oedededddedddddde@c@India APAC Other Five or more years Both about equalThe meanThe median Correlation Regression Chi-squared tests t-tests Decision Trees (e.g. CHAID and CaRT) Perceptual maps mLatent class analysis deedddddededdede`c@United States N.America Provider of Market Research / Insight Less than five years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysis Latent class analysis tddddddddddddddddc@United States N.America Provider of Market Research / Insight Less than five years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Conjoint analysits Latent class analysis eeededdddddddddec@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisANOVA Decision Trees (e.g. CHAID and CaRT) Partial correlations leedddddddddedddec@United States N.America Other Five or more years More qual than quant The meanThe median Standard deviation Correlation Regression Cluster analysist-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysips ededddddeeddddded@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Perceptual maps Conjoint analysis oedddddddddddddde d@United States N.America Provider of Market Research / Insight Five or more years More quant then qual Regression Cluster analysisDecision Trees (e.g. CHAID and CaRT) Conjoint analysihs edededdddeddddde@d@United States N.America Provider of Market Research / Insight Five or more years Both about equaldddddNone of the above dddddddddddd`d@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests ANOVA Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps pLatent class analysis ededdeddddddedded@Canada N.America Provider of Market Research / Insight Five or more years More quant then qual Standard deviation t-tests z-tests geddddddddeddddded@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisTURF Perceptual maps ledddddddddddddded@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression z-tests Perceptual maps Conjoint analysis leddddddddedddeded@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysist-tests ANOVA Perceptual maps meedddddddddddddee@India APAC Provider of Market Research / Insight Five or more years More quant then qual The median Correlation Regression Chi-squared tests TURF Conjoint analysis jeddddddddedddede e@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation gdddddddddddddddd@e@Other RoW Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression Cluster analysist-tests Latent class analysis kedddddddddddddde`e@United States N.America Provider of Market Research / Insight Less than five years More quant then qual The median Correlation Regression Cluster analysisChi-squared tests TURF Decision Trees (e.g. CHAID and CaRT) kddedddddeddddedee@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanRegression Cluster analysisTURF Perceptual maps Conjoint analysis jeddddddddddddddee@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Cluster analysist-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysins eddedddedddddddee@United Kingdom Europe Provider of Market Research / Insight Less than five years Both about equalThe meanThe median Standard deviation Correlation t-tests z-tests jdeddddeddddddddef@India APAC Provider of Market Research / Insight Less than five years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Partial correlations Conjoint analysips ededddddeeddddde f@Other APAC Other Five or more years More quant then qual The meanCorrelation Cluster analysisPerceptual maps heedddddddddddede@f@United States N.America User of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Conjoint analysiqs eddddddddeddddde`f@Other Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests meedddddddddddddef@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysits Latent class analysis eeddeedddddddddef@Other APAC Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Standard deviation Correlation Regression Cluster analysisjddddddddddddddddf@Australia APAC User of Market Research / Insight Five or more years More quant then qual The meanCorrelation Chi-squared tests Conjoint analysihs dedddddddddddddeg@United States N.America Provider of Market Research / Insight Five or more years Both about equaldddddNone of the above dddddddddddd g@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Conjoint analysiss Latent class analysis edeededddddddede@g@Australia APAC Provider of Market Research / Insight Less than five years More quant then qual The meanTURF Perceptual maps Conjoint analysis hdddedddedddddedeg@Australia APAC Provider of Market Research / Insight Five or more years More qual than quant dNone of the above ddddddddddddddddg@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Structural Equation Modelling Partial correlations Latent class analysis qeddddddddddddddeg@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual Standard deviation Conjoint analysifs eddddddddddddedeg@Australia APAC Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF nddddeddddddedddeh@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression Cluster analysisDecision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysims eeeddddddddddede h@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression t-tests ANOVA z-tests Conjoint analysis leeedddddedddddde@h@Australia APAC User of Market Research / Insight Five or more years More qual than quant The meanRegression fdddddddddddddddd`h@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Cluster analysisChi-squared tests t-tests ANOVA TURF ldedddddddedddddeh@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression t-tests Perceptual maps kdeeedddddddddedeh@Other APAC Other Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression ideeddddddddddddeh@Other APAC Provider of Market Research / Insight Five or more years More quant then qual Correlation Regression t-tests z-tests TURF Conjoint analysiks Latent class analysis edddeddddddddddeh@Other RoW User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests z-tests Perceptual maps Partial correlations Conjoint analysis oededdddddddddddei@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysits Latent class analysis eeededdddeddddde i@Other APAC Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Standard deviation Correlation Chi-squared tests t-tests z-tests Perceptual maps Partial correlations Conjoint analysis neddddddddddddede@i@Canada N.America User of Market Research / Insight Five or more years More quant then qual Standard deviation Correlation Cluster analysisConjoint analysihs deeddddddddddede`i@United States N.America Provider of Market Research / Insight Less than five years More qual than quant The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA Conjoint analysis needddddddddddedei@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Cluster analysist-tests ANOVA TURF Structural Equation Modelling Conjoint analysims edededdddddddddei@Australia APAC User of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysist-tests ANOVA Perceptual maps mdddedddedddddddei@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression t-tests ieedddddddedddddei@Australia APAC User of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysis Latent class analysis seedddddddedddddej@Other Europe Provider of Market Research / Insight Five or more years More quant then qual Standard deviation Correlation Regression Chi-squared tests t-tests z-tests TURF Perceptual maps Conjoint analysins Latent class analysis eddeddddddddddde j@India APAC Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation gdddddddddddddddd@j@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The meanStandard deviation Correlation Chi-squared tests t-tests z-tests jdeddddddddddddeej@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanCluster analysist-tests Perceptual maps hdddedddddddddddej@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests z-tests Conjoint analysims eddddddddddddedej@United Kingdom Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation t-tests z-tests jdddddddedddddedej@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual dNone of the above ddddddddddddddddk@Canada N.America Provider of Market Research / Insight Less than five years More qual than quant The meanPerceptual maps feeddddddddddddde@k@Australia APAC User of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Cluster analysisPerceptual maps jdddddddeddddddde`k@India APAC Provider of Market Research / Insight Less than five years More qual than quant Regression Cluster analysisChi-squared tests ANOVA Decision Trees (e.g. CHAID and CaRT) iddeddddddddddddek@United Kingdom Europe Other Less than five years Both about equalThe median Correlation Regression Cluster analysisChi-squared tests Conjoint analysijs eedddddddddddddek@Australia APAC Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests z-tests Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysis oeddddddddddddedek@United Kingdom Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Perceptual maps Partial correlations Conjoint analysiqs ddddddddddddddddk@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Regression Chi-squared tests t-tests Perceptual maps jeedddddddddddedel@Canada N.America Provider of Market Research / Insight Five or more years More quant then qual Correlation Regression t-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysiks ddddddddddddddee l@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Perceptual maps Latent class analysis peededdddddddddde@l@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Cluster analysisChi-squared tests t-tests ANOVA Decision Trees (e.g. CHAID and CaRT) Partial correlations Conjoint analysips Latent class analysis ddedddddddddddde`l@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysis Latent class analysis ueddddedddddddedel@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation t-tests TURF Perceptual maps Conjoint analysils Latent class analysis eededddedddddddel@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression t-tests Decision Trees (e.g. CHAID and CaRT) Conjoint analysis keddddddddddddddel@Other Europe User of Market Research / Insight Less than five years Both about equalStandard deviation Correlation Regression Cluster analysisDecision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Conjoint analysiks dedddddddddddedel@Other RoW Provider of Market Research / Insight Five or more years More qual than quant The median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests Partial correlations Conjoint analysis meedddddddddddddem@United States N.America Provider of Market Research / Insight Five or more years More qual than quant dNone of the above deddddddddddddde m@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps lededddddddddddde@m@United Kingdom Europe User of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisTURF jeedddddddddddede`m@United Kingdom Europe Provider of Market Research / Insight Less than five years More quant then qual The meanThe median Cluster analysisgddddddddddddddddm@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression t-tests ANOVA z-tests Partial correlations meddddddddddddddem@Other APAC Provider of Market Research / Insight Five or more years More quant then qual dddddNone of the above ddddddddddddm@Other RoW Provider of Market Research / Insight Five or more years Both about equalCorrelation Regression Cluster analysisANOVA Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysiks edddddddddddddden@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Conjoint analysis pededdddddddddede n@Canada N.America Provider of Market Research / Insight Less than five years More qual than quant The meanCorrelation Chi-squared tests t-tests TURF iedddddddddddddde@n@Other APAC User of Market Research / Insight Five or more years More quant then qual The meanededdddddddddddde`n@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation t-tests heedddddddddddeden@Other Europe User of Market Research / Insight Five or more years Both about equalCorrelation t-tests TURF Conjoint analysis hddddddddddddddeen@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meant-tests z-tests gdededdddddddddden@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests z-tests Partial correlations Conjoint analysis needdddddddddddden@India APAC Provider of Market Research / Insight Five or more years More quant then qual Regression Cluster analysisDecision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysils Latent class analysis edededdddddededeo@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps needdddddddddddde o@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Chi-squared tests t-tests z-tests jeeddddddddddddde`o@Other RoW User of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Chi-squared tests t-tests z-tests jdedddddddddddddeo@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meant-tests TURF gddddddddddddddddo@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Latent class analysis qededddddeddddddeo@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Structural Equation Modelling Partial correlations Conjoint analysiqs ededdddddddddddeo@Canada N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Chi-squared tests t-tests Conjoint analysis ieedddddddddddddep@Other APAC Other Five or more years More quant then qual The meanCorrelation Regression Cluster analysisPerceptual maps Conjoint analysijs edddddddddddddde p@Canada N.America Other Five or more years More quant then qual The meanCorrelation Regression Cluster analysisz-tests Structural Equation Modelling jeeddddddedddddde`p@Other RoW Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation z-tests geddddddddddddddepp@India APAC Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression Cluster analysisChi-squared tests Structural Equation Modelling kedddeddddddddddep@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests Perceptual maps Partial correlations Conjoint analysios Latent class analysis eddedddddddddddep@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation gdedddddddddddddep@Other Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Partial correlations Conjoint analysirs Latent class analysis ededdddddddddedep@Other Europe User of Market Research / Insight Five or more years Both about equalThe meanThe median Correlation gdedddddddddddddep@United Kingdom Europe Provider of Market Research / Insight Less than five years Both about equaldNone of the above ddddddddddddddddp@Australia APAC Provider of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Perceptual maps Conjoint analysis Latent class analysis qdddeeddddddddddep@Other APAC User of Market Research / Insight Less than five years More quant then qual The median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests Partial correlations Conjoint analysims edededdddddddddeq@India APAC User of Market Research / Insight Less than five years Both about equalChi-squared tests t-tests ANOVA z-tests hededdddddddddddeq@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Cluster analysisiLatent class analysis eeddddddddddedde q@Other RoW Provider of Market Research / Insight Five or more years Both about equalStandard deviation Correlation Cluster analysisDecision Trees (e.g. CHAID and CaRT) Perceptual maps idddddddddddddddd0q@United States N.America Provider of Market Research / Insight Less than five years Both about equalThe meanThe median Chi-squared tests t-tests hedddddddddddddde@q@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression t-tests ieedddddddddddddePq@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The meanCluster analysist-tests gdddddddddddddddd`q@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Latent class analysis pddeddddeeedddddepq@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysius Latent class analysis ededdddddedddddeq@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysist-tests z-tests Structural Equation Modelling Perceptual maps Partial correlations Latent class analysis odddedddddddddddeq@United Kingdom Europe Provider of Market Research / Insight Less than five years More quant then qual The meanCorrelation Cluster analysisz-tests heddddddddddddddeq@Australia APAC Provider of Market Research / Insight Less than five years More quant then qual The meanThe median fdddddddeddeddedeq@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests z-tests Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysios ddddddddddddddddq@Other Europe Provider of Market Research / Insight Five or more years More quant then qual dddddNone of the above ddddddddddddq@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Perceptual maps Conjoint analysips eeededddddddddder@India APAC User of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation Regression Chi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Partial correlations nddddddddddddddddr@Canada N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests z-tests Perceptual maps Partial correlations needdddddddddddde0r@Other RoW Provider of Market Research / Insight Less than five years More quant then qual The meanRegression fdddddddddddddddd@r@United Kingdom Europe Other Less than five years More quant then qual The meanThe median Standard deviation Correlation Partial correlations iddddddddddddddddPr@United States N.America Provider of Market Research / Insight Five or more years More quant then qual Standard deviation z-tests Perceptual maps gdddddddddddddddd`r@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Partial correlations oeedddddddddddddepr@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression z-tests TURF Perceptual maps Conjoint analysis ldddddddeddddddder@Other APAC Provider of Market Research / Insight Less than five years More quant then qual The median Standard deviation Correlation Regression Cluster analysist-tests ANOVA Structural Equation Modelling Partial correlations mededdddddddddeder@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Standard deviation Chi-squared tests t-tests z-tests Conjoint analysis keeddddddddddddder@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Regression gddddddddddddddddr@Canada N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation t-tests iedddddddddddddder@United Kingdom Europe User of Market Research / Insight Five or more years More quant then qual The meanThe median fedddddddddddddder@United Kingdom Europe Provider of Market Research / Insight Less than five years More quant then qual The meanStandard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF ndedddddedddddedes@Other Europe Provider of Market Research / Insight Five or more years More quant then qual Standard deviation Correlation Cluster analysisChi-squared tests t-tests ANOVA Conjoint analysiks eddddddddddddddes@India APAC Provider of Market Research / Insight Five or more years Both about equalCorrelation Regression Cluster analysisANOVA Decision Trees (e.g. CHAID and CaRT) Partial correlations jedddddddddddddde s@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Regression t-tests TURF Perceptual maps Conjoint analysiks eddeddddddddddde0s@United Kingdom Europe Provider of Market Research / Insight Less than five years More qual than quant The meanCorrelation Cluster analysisConjoint analysis hdddddddddddddddd@s@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Cluster analysisChi-squared tests t-tests ANOVA TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysiqs Latent class analysis eeeeedddddddddde`s@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysis Latent class analysis ueddddedddddddddeps@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Partial correlations oededdddddedddddes@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests neddddddddddddddes@Canada N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysist-tests TURF Structural Equation Modelling Conjoint analysins dddddddddddddddds@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisjeddddddddddddddes@Other RoW Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysiss Latent class analysis eddddddddddddddes@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisTURF Partial correlations Conjoint analysis Latent class analysis medddeddddddddddes@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests ANOVA TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Conjoint analysiqs Latent class analysis edeeeddddddddddes@United States N.America Provider of Market Research / Insight Less than five years More quant then qual The meanStandard deviation Correlation Regression t-tests TURF Perceptual maps keedddddddddddedet@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The meanThe median fdddedddddddddddet@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression t-tests z-tests iedddddddddddddde t@United States N.America User of Market Research / Insight Five or more years Both about equalThe meanThe median Perceptual maps gdddddddddddddddd0t@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisTURF Perceptual maps Conjoint analysis Latent class analysis nedddddddddddddde@t@Other Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests TURF Structural Equation Modelling Perceptual maps Conjoint analysips ddddddddddddddddPt@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation t-tests Conjoint analysis jeeddddddddddedde`t@United Kingdom Europe Provider of Market Research / Insight Less than five years Both about equalThe meanRegression Cluster analysisTURF Decision Trees (e.g. CHAID and CaRT) Conjoint analysijs ddddddeddddedddept@Other RoW Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests z-tests Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps oeeddddddddddeddet@Other Europe User of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Perceptual maps hddddddddddddddddt@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression t-tests z-tests Perceptual maps ldedddddddddedddet@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysist-tests TURF Perceptual maps Conjoint analysims dddddddddddddedet@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Cluster analysisChi-squared tests t-tests TURF Conjoint analysis lededdddddddddedet@India APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Regression Cluster analysisPerceptual maps Conjoint analysiks eddddddedddddedet@Other Europe Provider of Market Research / Insight Five or more years More quant then qual Correlation Regression Cluster analysisgddeddddddddddddet@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Chi-squared tests ieddddddddddddddeu@Other RoW Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests z-tests Perceptual maps mdeddddddddddeddeu@United States N.America User of Market Research / Insight Less than five years More quant then qual The meanCorrelation Regression Cluster analysist-tests Conjoint analysijs eddddddddeddddde u@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation t-tests hdedddddddddddede@u@India APAC Provider of Market Research / Insight Less than five years Both about equalThe meanStandard deviation Correlation Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations qLatent class analysis dddddddeddddddde`u@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median z-tests gdddddddedddddddepu@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests keddddddddedddddeu@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The median Correlation Regression Cluster analysisDecision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysis ldddedddddddddedeu@Other APAC Other Less than five years More qual than quant The meanThe median Standard deviation t-tests ANOVA z-tests jdeeddddddddddddeu@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression Cluster analysist-tests Perceptual maps Conjoint analysis ldeedddeddddddddeu@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Perceptual maps hdedddddedddddedeu@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests ANOVA TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Conjoint analysis qddddddddddddddddu@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median t-tests z-tests hddddddddddddddddu@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Chi-squared tests t-tests ANOVA z-tests lededdddddddddddev@Other APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Conjoint analysihs dddddddddddddede v@United States N.America Provider of Market Research / Insight Five or more years More qual than quant dddddNone of the above dddddddddddd0v@Other APAC User of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression Cluster analysist-tests Perceptual maps kdeeddddddeddddde@v@United States N.America Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Cluster analysisTURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps jedddeddddddddddePv@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The median Standard deviation Correlation Regression Cluster analysisiedddddeddddddddev@Australia APAC Provider of Market Research / Insight Less than five years More qual than quant The meanThe median TURF gdddedddddddddddev@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA Decision Trees (e.g. CHAID and CaRT) Perceptual maps neededddddddddddev@Other APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Partial correlations heddddddddddddddev@Other APAC Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Correlation Regression t-tests Perceptual maps jeddddddddddddddev@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Partial correlations peddddddddddddddev@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Correlation Regression Cluster analysist-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps meddddddddddddddev@Other APAC Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation t-tests z-tests iddddddddddddddddv@India APAC Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression TURF Perceptual maps Conjoint analysijs dddddddedddddddew@India APAC Provider of Market Research / Insight Five or more years More quant then qual The meanStandard deviation Correlation Regression TURF Perceptual maps Conjoint analysis keddddddedddddddew@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Cluster analysisChi-squared tests Conjoint analysijs eeeddddddddddede w@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Perceptual maps Conjoint analysis ideddddddddddddde0w@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysirs eeedddddddedddde@w@Other APAC Other Five or more years Both about equaldddddNone of the above ddddddddddddPw@Other Europe User of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Cluster analysist-tests TURF Conjoint analysiks deddddddddddddde`w@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation t-tests Perceptual maps jdedddddddddddddepw@United States N.America User of Market Research / Insight Five or more years More qual than quant The meanCorrelation z-tests Conjoint analysihs dddddddddddddedew@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysis Latent class analysis seedddddddddddddew@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysits Latent class analysis eedddddddddddedew@Other Europe User of Market Research / Insight Five or more years More qual than quant The meanThe median Correlation Regression Cluster analysisTURF Perceptual maps Conjoint analysis lddddddddddddddddw@United Kingdom Europe Other Five or more years More quant then qual dNone of the above ddddddddddddddddw@United Kingdom Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests TURF Decision Trees (e.g. CHAID and CaRT) Structural Equation Modelling Perceptual maps Conjoint analysis Latent class analysis reddedddddddddddew@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisChi-squared tests t-tests z-tests TURF Structural Equation Modelling Perceptual maps Conjoint analysips ededddddeedddedew@Other Europe User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests ANOVA Structural Equation Modelling Perceptual maps neddddddddddddddew@Other APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Regression Cluster analysisChi-squared tests ANOVA jeddddddddddddddex@Canada N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysist-tests Perceptual maps Conjoint analysis lededdddddddddddex@Other Europe Provider of Market Research / Insight Five or more years More quant then qual Regression Cluster analysisPerceptual maps Conjoint analysihs edddedddddddddde x@Australia APAC Provider of Market Research / Insight Less than five years More quant then qual The meanThe median Standard deviation Correlation Perceptual maps Conjoint analysis jeddeddddddddddde0x@United Kingdom Europe User of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation gdddddddddddddddd@x@United Kingdom Europe Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Standard deviation Correlation Regression z-tests jdddddddddddddddd`x@United Kingdom Europe Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation t-tests gdedddddddddddddepx@United States N.America Provider of Market Research / Insight Five or more years Both about equalThe median Standard deviation Regression Cluster analysisPartial correlations Conjoint analysis jededddeddddddddex@Other APAC Provider of Market Research / Insight Less than five years More quant then qual Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA Structural Equation Modelling Perceptual maps Partial correlations Conjoint analysips Latent class analysis eeeddddddddddddex@Other APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Correlation Regression Cluster analysisChi-squared tests t-tests ANOVA z-tests TURF Perceptual maps Conjoint analysis pddeddddddddededex@Canada N.America Provider of Market Research / Insight Less than five years More qual than quant dNone of the above ddddddddddddddddx@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanChi-squared tests ANOVA gddddddddddddddddx@United States N.America User of Market Research / Insight Five or more years More quant then qual The meanCorrelation Chi-squared tests t-tests ANOVA ieddddddddddddddex@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Chi-squared tests t-tests z-tests keddddddddddddddex@Other RoW Provider of Market Research / Insight Five or more years More qual than quant The meanThe median Cluster analysisConjoint analysihs eedddddddddddddey@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests z-tests TURF Decision Trees (e.g. CHAID and CaRT) Perceptual maps Partial correlations Conjoint analysis qeddedddddddddddey@United States N.America Provider of Market Research / Insight Five or more years More qual than quant The meanStandard deviation Perceptual maps Conjoint analysihs dddddddddddddddd y@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests TURF Decision Trees (e.g. CHAID and CaRT) Conjoint analysis Latent class analysis peeededddddddddde0y@United States N.America Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Cluster analysist-tests Structural Equation Modelling Perceptual maps Conjoint analysios Latent class analysis edddddddddddddde@y@Other Europe User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Chi-squared tests Decision Trees (e.g. CHAID and CaRT) jeeddddddddeddddePy@Australia APAC User of Market Research / Insight Five or more years Both about equalThe meanStandard deviation Correlation Regression Cluster analysist-tests Perceptual maps kdededddddddddddepy@United Kingdom Europe Provider of Market Research / Insight Less than five years Both about equalThe meanThe median t-tests gdedddddddddddddey@Other Europe Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Chi-squared tests Partial correlations Conjoint analysiks eedddddedddddedey@Other RoW Provider of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Chi-squared tests t-tests Perceptual maps Conjoint analysis keddddddddddddddey@United Kingdom Europe Provider of Market Research / Insight Five or more years Both about equalThe meanThe median Standard deviation Correlation Regression Cluster analysisChi-squared tests t-tests z-tests Decision Trees (e.g. CHAID and CaRT) Partial correlations Conjoint analysips eeeddddddedddddey@Australia APAC Provider of Market Research / Insight Five or more years More quant then qual The meanCorrelation Regression Chi-squared tests t-tests ANOVA Conjoint analysis kddddddddddddddddz@United Kingdom Europe User of Market Research / Insight Five or more years More quant then qual The meanThe median Standard deviation Correlation Regression Chi-squared tests t-tests ANOVA ldeeddddddeddddde